Our Blog

Stay tuned for industry news and useful insights

Why Do You Need Digital Marketing Experts?

Why Do You Need Digital Marketing Experts?

It’s all about going digital these days, especially if you want your business to reach the global audience. With the advancements in technology, there are many doors opened for you to mark your successful presence on the Internet. And you cannot do it without giving credit to the digital marketing experts who suggest some creative, innovative and cost-effective solutions for your website. This makes their presence in your professional life way more significant. Here’s how they help you out: read more


Major Challenges of Ecommerce in the Developing Nations

Major Challenges of Ecommerce in the Developing Nations

Ecommerce can change the economies of the developing nations. It can integrate them to the global market which in turn improves and strengthens the economic well-being of these nations. However, the practice of Ecommerce in these nations is in its early stages and there are also major challenges that can hold back its growth. I categorize them in two major parts as follows;

Cultural issues

1. Lack of online culture

Electronic way of doing business is a new concept for the societies of the developing nations. People usually buy and sell on face-to-face basis. They see and touch (physically) what they want, negotiate on best deals, and buy. This is the type of business activity they are familiar with, which is entirely different from online way of doing it. The idea of buying goods and services that cannot be seen and touched physically is not the type of risk they can afford. They are not confident also whether online merchants are trust worthy enough to deliver products and services as promised. read more